When it comes to lip balm EOS Lip Balm is one of the best brands on the market. They are known for their colorful balms and unique flavors. The company has been in business for over 10 years and has really made a name for itself. The abbreviation EOS stands for Evolution Of Smooth lip balm. The container that the lip balm comes in is a colorful egg-shaped container and it is really eye-catching. The company was founded by two gentlemen by the names of Jonathan Teller and Sagiv Mehra. EOS lip balm has beauty bloggers raving about their products and praising the components global growth. EOS Lip Balm has surpassed other well-known companies such as ChapStick and Blistex.
EOS is currently launching a new lip balm that is made of hemp seed oil. The reason why this new lip balm is so good is because of the hydrating effect of hemp seed oil. EOS calls this new hemp seed oil lip balm the Moisture Collection. The new Moisture Collection only has two flavors and they are Hubby Herb and Baked Brownie. Although this new lip balm brand is made of hemp seed oil it does not contain any cannabinol. Before EOS distributed the new Moisture Collection lip balm line they had been brainstorming and experimenting on the idea months prior to its release. The marketing strategy for the product is even more creative because they are distributing this new line in a micro batch strategy. This strategy will have customers rushing into stores to get the new Moisture Collection before it’s gone off the shelves.