The Infinity Group Australia is a financial services company co-founded by Graeme Holm in 2013. In 2018, Mr. Holm and his company received the AFR (Australian Financial Review) Award for Innovation. The award is given to the companies rated in the top 100 for providing innovative solutions and the Infinity Group consistently made the list. It is rare that such a young company is recognized in this way but Graeme Holm set out to solve specific customer problems and he quickly accomplished his goal.
Graeme Holm worked in the financial services industry for 17 years and eventually became frustrated with the one size fits all solution that he was forced to sell. He began doing research and learned that most Australian families had major debt and lived paycheck to paycheck. The standard solutions were generally inaccessible to these individuals and the lack of financial planning was an obstacle that most could not overcome on their own. He realized that most of the community could benefit from financial consulting services that would help them manage their overwhelming debt.
He began the Infinity Group Australia to implement his idea of financial coaching.
He first paired a customer with a consultant so that the two could work on a customized plan for debt reduction. The coach created a budget to concentrate on the priorities and found financial tools to ensure that the debt could be paid off as quickly as possible. The coach also made sure that the customer understood the plan and was held accountable for following the budget. The most important aspect of the service is the ongoing support provided by each coach. The customer is always supported and receives personalized counseling to monitor progress and help manage any financial emergencies.
Graeme Holm treats his employees exactly the way he treats his customers. Business is conducted in a collaborative environment where all innovative ideas and solutions are welcomed. These strategies are reviewed at staff meetings and everyone is invited to share their input. With all employees on the same page, new strategies, products, and services can be implemented quickly because there is very little hierarchy and even less red tape. This leads to an extremely efficient operation. Learn more: http://brokerbusinessexchange.com.au/conference-schedule/
The work day is a long one for Graeme Holm. He never leaves until he outlines the five transformational activities that he will accomplish the following day. He tackles the most difficult first and works until all the daily goals are completed. He understands that creating a system to alleviate individual debt contributes to more comfortable lives and healthier communities. That commitment was honored not only by the AFR but also by the IQPC who rewarded the Infinity Group with their 2018 Customer Service Management award.